Inside Rolls Royce

Philosophy of Perfection was developed as part of a strategy to connect the brand more closely to the general public. Inside Rolls-Royce continues that theme. An interactive installation that launched at The Saatchi Gallery, it then went on tour around the world. I wrote all copy for the app, digital installations and physical space.

View the full case study video here.

The Drum Dream Awards Bima shortlist

Promotional Video

App screenshots

Inside Rolls Royce
Inside Rolls Royce
Inside Rolls Royce
Inside Rolls Royce
Inside Rolls Royce
Inside Rolls Royce
Inside Rolls Royce
Inside Rolls Royce
Inside Rolls Royce
Inside Rolls Royce
Inside Rolls Royce
Inside Rolls Royce